What is content marketing?

Content marketing is the practice of creating good content to forge relationships with customers and would-be customers. Effective content marketing accomplishes a specific goal, such as: website traffic, email subscriptions, downloads, phone calls, social media likes and comments, and sales.

Content can be defined in many ways, most often as blog posts, emails, social media posts, infographics, interviews, videos, podcasts, guides, white papers, and much more. Content should be viewed as an asset that your prospective customers can’t live without. Or it should be of high entertainment value.

When content marketing is done well, your website improves in the SERPs (search engine result pages), you gain more email newsletter subscribers, you get more leads, more phone calls, more sales. Creating good content is only one part of the process, you must also know how to create it so the marketing is baked in, and so the content works for you after you publish it.

How much will it cost for a new website?

We offer three website template packages, each built on a WordPress platform. These packages are designed for businesses who need a quality website presence but do not wish to invest thousands of dollars in custom design and development.

The first package, called Standard, is essentially a site setup and does not include any internal pages. As a result, this package can be set up within one business day of receiving your domain information.

The Business and Premium packages are normally completed within five business days. FIVE BUSINESS DAYS. Can you imagine getting a quality WordPress website designed to your pre-selected specifications in less than a week? It’s true.

Website development is billed by the project and depends on the scope of the work. For example, how much custom site design is needed, how many graphics and graphical treatments are needed, and how many different style of pages need to be designed. After a phone or in-person consultation you’ll receive a proposal with the scope of work and pricing.

Our website packages are priced at a fixed rate, starting at $299. This is not custom design work.

Other services are billed on a per month basis.